Nicholas "Nick" Caston, is an accomplished Business Strategist, Management Consultant, and Executive Coach with over 20 years of leadership experience in working with businesses at the nexus of government and communities. Known for his expertise in overcoming complex business challenges, Nick excels in transforming obstacles into opportunities and setting organizations on the path to success.

Nick designs and facilitates Strategic Focus Sessions, provides tailored coaching, and leads Working Genius™ team-building workshops aimed at enhancing organizational productivity. His experience in navigating complex business, market, and regulatory landscapes positions him as the ideal resource for fostering strong teams and achieving positive business outcomes.

Nick's experience extends across public affairs, team management, and legislative advocacy. Throughout his career, he has devised successful campaigns, driven community engagement, and played influential roles in a range of causes. This passion is evident in Nick's approach to guiding businesses towards sustainable growth.

As an active board director and member within various industry, community, academic, and nonprofit organizations, Nick possesses an intimate understanding of the operational needs, strategic alignment, and effective team development required for today's dynamic businesses.

Nick resides in Santa Rosa, CA with his family. Away from work, he coaches his son's baseball team and volunteers at the Cesar Chavez Language Academy. He also sits on Santa Rosa's Public Safety and Prevention Tax Oversight Committee, providing voters with confidence their tax dollars are spent as intended.

Nick has a Master’s Degree in Business Administration with a focus on Wine Business from Sonoma State University, a Bachelor's of Science Degree in Applied Economics from the University of San Francisco, and is a Certified Working Genius™ Facilitator trained by the team at The Table Group.

If you are seeking a seasoned guide for your business venture, a strategic shift in direction, expert coaching, or hands-on facilitation for your leadership teams, look no further. Nick wholeheartedly welcomes the opportunity to leverage his expertise for the success of your organization.